In praise of ideation tools

Being conversant with ideation tools facilitates access to designers' intuition and imagination and helps externalising and communicating ideas. Being familiar with ideation tools, moreover, helps promote a practical and goal-oriented approach to idea realisation as well as providing a good sense of purpose and confidence in pursuing creative endeavours.

Multidimensional ideation tools

Ideation tools help give shape (2D) and form (3D) to ideas, help find, explore and make sense of relationships, proportions and patterns, and help create idea dynamics and tension (4D) towards idea actualisation, or making real of what is suspended between illusion and predictability.

Critical use of ideation tools

Excellence in the use of conceptual tools is achieved through rigorous practice and mindful command of their use. Having skills in a wide range of ideation tools, then, help designers recognise and question their underlying assumptions towards well thought out conclusions and solutions, and communicate their ideas effectively with others. In this pursuit, ideation shares traits with critical thinking, or, in short, self-directed, self-monitored and self-corrective thinking.

App ideation tools

Visual appeal is crucial to communicating or "selling" ideas. And so it is in the development of ideas in the early stages of the design process because what is visually appealing also helps motivate ideation and creative expression. And hence the appeal of using creative app tools or web platforms, digital pens and touch screens to generate, develop and synthesise ideas, for getting ideas feedback, for creating interactive timelines, for sharing stories using storyboards, movie posters or customised comics strips, or for creating mobile visual studios - just to give a few examples.

Why ideation skills?

Ideation skills include the skilful use of ideation tools (words, sketching, modelling and computing), which help not only in generating ideas but in developing and communicating ideas effectively. Moreover, ideation skills foster self-discipline, and help build designer confidence. Although different design disciplines may have different visualisation customs and habits, ideation skills apply across subject boundaries and enable designers to capture and convey ideas in any situation and medium.

Tool-idea cycle

While there is much speculation about what aspects of designing will be taken over by computer algorithms in the years to come, the future of the design profession will probably require much more creativity, flexibility and adaptation. Such requirements highlight how designers make use of ideation tools, analogue and digital, and how tool use, in turn influences ideation. This iterative adaptive process, or tool-idea cycle, which includes copying of procedures, typically triggers new ideas and innovation. The tool-idea cycle, then, as evidenced in the world of ideas, from the ancient Greeks to Silicon Valley tech geeks, signposts design futures.

Rhetoric as an ideation tool

Rhetoric is the art of persuasion, and part of human communication that includes purposeful and strategic manipulation of signs and symbols, and whether in the form of written and spoken words or visual elements (verbal and visual rhetoric). Designers too, in communicating ideas, may use rhetoric when addressing  a particular audience, from design team members to clients to end users, in specific situations, from ideation sessions to pitching for work to public consultation, in order to win over the audience for their idea. Rhetoric, then, and particular visual rhetoric using images as sensory expressions of cultural meaning, can be seen as an ideation tool.