GenAI bias

The learning objective of the workshop is to raise awareness of design ideation and provide participants with an opportunity to reflect on their own design practice through the use of ideation tools, including ChatGPT, a generative AI tool. GenAI visual and textual output, however, tends to downplay bias embedded in the content absorbed from its training data which reflect mainly western cultural, scientific and political contexts. Indeed, such bias reflects how design, as discipline, is drawing predominantly from western, educated, and democratic societies. Moreover, GenAI input, or prompts often reveal users own cultural assumptions and biases. That is, assumptions and biases can be hidden in the written prompts. The interactions between users and GenAI tools, then, highlight the need for users to critically interrogate the diversity of GenAI output, that is, question its trustworthiness. Practising ideation, then, calls for cultural sensitivity and critical intelligence.