Sunday 17 February 2013

Ideation and Language

The view of design as essentially a visual expression of form and function may overlook or underestimate the importance of linguistic ability to develop and communicate ideas. The facility of language, then, in symbiosis with practical studio skills, seems critical for ideation.

Friday 1 February 2013

Ideation tools and smart power

From day one on the job, Hillary Clinton, the former US secretary of state, spoke of the need to apply the concept of so-called smart power, using "the full range of tools at our disposal - diplomatic, economic, military, political, legal and cultural - picking the right tool, or combination of tools, for each situation", as she put it. Applying the notion of smart power to design ideation, then, may translate into using "the full range of ideation tools at our disposal - words, sketching, modelling, and computing - picking the right ideation tool, or combination of ideation tools, for each design situation".

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