Generative ideation

One of the advantages of generating ideas with the help of computing is speed, that is, in the time it takes for a designer to create one idea, a digital computer can generate thousands (from the fact that where complexity and scale are of concern, human ideation requires exponentially more effort and time than computers, which excel at iteration without fatigue). But not only in terms of speed, and quantity is the computer a suitable ideation tool. Generative design software, such as Autodesk, helps designers create complex shapes and form, some of which would be impossible to make with traditional manufacturing techniques and procedures. Instead, they're built using additive manufacturing (defined as the process of joining materials to make objects from 3D model data). Moreover, when designers input goals and constraints into the software, along with parameters (variables) such as materials and manufacturing methods, the software is able to produce a wide range of potential design solutions for the designer to choose from and, by altering the parameters experiment and explore further. Using generative design software for ideation purposes (generative ideation), in conjunction with additive fabrication, can save substantial design, modelling, prototyping, and, ultimately manufacturing time, while avoiding costly errors and enhancing product quality.