Creative ABC

Design ideation involves many ways of thinking and doing and communicating. As such ideation can be seen as a variety of creative processes which can be broken into many small stages, including iterations, to explore all the possibilities for an idea. Some of these processes may be described in the form of a simple ABC: A for Assemblage, or for translating 2D abstract drawings into 3D forms using techniques such as sketch modelling for new things and spaces; B for Bricolage, or for improvising in a DIY mode using a range of materials transforming intuitive responses into physical things, and; C for Collage, or for combining interesting images to create new compositions using means such as story boarding that evoke a mood or illustrate a vision for new products or places.