Responsible ideation

Design ideation is not objective, or value free, in the way science typically seeks to be - it is motivated and purposive activity. Moreover, ideation is intertwined with social and aesthetic values enveloped by an economic and cultural system. The workshop, then, goes beyond satisfying the participants' own success, or using it in an instrumental way, say, by focusing on the latest technology. Rather they are encouraged to assume responsibilty for the ideas they bring into the world through discovering new ways of thinking and doing design. Ideation, then, becomes a way of revealing things in a world of changing reality. But not "reality in itself", but "reality for us". That is, ideas that characterise our time in ways that are both meaningful and responsible.