Friday, 1 November 2013
Ideation tools in a digital age
Ideation is crucial for originality and creativity that encourage establishment and development of material culture. Through analysis of usage of ideation tools – sketching, words, model making, and computing - the workshop addresses how to maintain and renew tradition by examining the crucial relationship between analogue and digital means. The investigation is important in the context of a design culture where there is strong interest in digital processes and products, providing examples of how to nurture and sustain innovation through a dynamic mix of ideation tools. The tools will be tested in various ways, their strengths and weaknesses will be evaluated, and malfunction spotted.
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