Ideation workshop as adventure

Setting time aside for ideation, and in an informal way, that is, focusing on generating ideas towards finding a solution for a given design problem, means opening up oneself to the adventurous practice of uncertainty. Adventure not in the sense of excitement associated with danger or a reckless action but rather an unusual or daring experience, to quote from OED as to the meaning of the word in English. Experiencing ideation, then, is to practise creativity purposefully, a process of going backwards and forwards drawing from past knowledge, observation and experience (memory) combined with present thoughts, skills and activities in order to generate new ideas, which run forward not backward. The adventure, then, lies in what was before and after, and what is the difference between the two. And the consequence of the difference should we pursue the idea towards realisation. Only the realisation of the idea, of making it happen, can overcome the uncertainty of the idea.